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| Issues
Addressed | Media & Social Development |
Each country should be encouraged to earmark
resources for promoting social integration
through the Media Platforms available for
the development of Society and to promote
the principle of Media and Social Development.
Consideration should also be given to other
principles of social development including
the promotion among the indicators of social
development. Media could, for example, be
encouraged to report efforts to foster tolerance,
understanding and appreciation of other cultures,
equality of the sexes, the concept of one
human family, and service to the community,
the nation and the world. The media sector
- broadly defined — could become the
dominant industry, since no other sector or
industry will so powerfully influence how
people and politicians think about Social
Development, corporate social responsibility
(CSR) and sustainable development (SD) priorities.
“The
media have a responsibility to help
people understand that diversity, often
a source of conflict, can also be a
powerful resource for social development.
An important beginning would be to eliminate
stereotyping based on religion, culture,
gender, race, class, nationality and
ethnicity from media programming. Then
by focusing on constructive, unifying
and cooperative undertakings, the media
could demonstrate humanity's capacity
to work together to meet the enormous
challenges facing it”
Dr.
Bindeshwar Pathak
Founder
Sulabh International Social Service
Organization |
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Open Forum has identified research on social
development as a priority area of study so
that the knowledge and understanding of social
development issues can lead to better informed
decision-making and formulation of more realistic
social policies. Thus Open Forum’s spheres
of research expertise in the broad area of
social development include Public Health,
Poverty, Rural and Urban Development, Women
and Child Development, Education, Labour,
Social Welfare, Social Security, Social Safety
Net, Housing and Social Justice issues. Social
dimensions of development projects and their
impact on tribal and rural populations, employment
and environment are other areas of concern.
Open Forum believes that research findings
on issues of national concern should be
disseminated to all concerned for their
effective use. Open Forum achieves this
objective by organising seminars, raising
debates and discussions, publishing periodicals
and newsletters and research findings and
by providing technical inputs through policy
makers on issues of national concern. The
conference organized on Media & Social
Development discussing the issues related
with Emerging Trends in Mass Media for Social
Development has been widely appreciated.
The purpose of ANTATAH, the official publication
of Open Forum, was conceived towards the
concept of Advocacy on Media & Social
Development issues.
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